Agency Due Diligence.
Make informed, confident decisions when selecting your next agency partner. Our Agency Due Diligence service provides a thorough evaluation of potential agencies - examining their track record, client success stories, financial stability, and operational capabilities.
Comprehensive research and analysis, so you choose an agency that aligns with your business goals and delivers measurable results. Avoid costly mistakes and build partnerships that drive long-term success.
Comprehensive due diligence to ensure the right partnership.
Selecting the right agency partner is a critical decision for your business. Our Agency Due Diligence service provides in-depth research and analysis of potential agencies - evaluating their expertise, past performance, client testimonials, financial stability, and operational capabilities. Whether you're engaging a new agency or reassessing an existing one, our due diligence process gives you the confidence to make informed, strategic decisions.
Comprehensive Agency Assessments
Gain a full understanding of agency credentials - including their history, expertise, certifications, and financial stability. Our evaluations ensure you partner with agencies that are reliable and capable of delivering long-term success.
Client Testimonials & Case Study Reviews
Make informed decisions by analysing real-world results. We review client testimonials, case studies, industry specialisms, and previous projects to ensure each agency's performance aligns with your expectations and business goals.
Contract & Service Agreement Evaluations
Avoid hidden risks by ensuring clarity in contracts. We help you review service agreements to confirm terms are fair, transparent, and tailored to your needs - giving you confidence before committing to a partnership.
Existing Client Performance Metrics Analysis
Evaluate potential partners based on measurable outcomes. From campaign results to client retention rates, we analyse key performance indicators to ensure the agency is equipped to deliver success for your business.
Confidence. Clarity. Results.
Four reasons to verify before you sign - even when the pitch was great and the chemistry was right.
Transparency
Making the right choice starts with understanding your options. Our due diligence process ensures you have a clear view of each agency's credentials, history, and financial stability - giving you confidence in your decision.
Risk Reduction
Avoid costly mistakes by identifying potential red flags before committing. Our thorough evaluations help mitigate risks, ensuring your agency partner can meet your goals and deliver results.
Informed Decisions
With our expert insights and detailed analysis, you'll have the knowledge you need to make strategic, informed decisions when selecting the right agency.
Long-Term Success
The right agency partnership lays the foundation for sustainable growth. We help you find an agency that aligns with your business objectives - ensuring long-term success.
The agency model changes the questions worth asking.
Choosing the right agency partner goes beyond reviewing proposals - it's about understanding the nuances of different agency types. Whether you're working with an independent, a specialist firm, or a global network, each comes with unique strengths and challenges. Our process is tailored to the model.
Independent Agencies
Personalised service with diverse capabilities.
Independent agencies are often flexible and innovative, offering a tailored approach to client needs. Due diligence ensures they have the resources and expertise required for your project.
- Verifying their track record and client success stories
- Evaluating financial stability and operational capacity
- Assessing their ability to scale with your business needs
- Ensuring alignment with your goals and industry requirements
This approach helps you identify reliable independent agencies that deliver value without compromising quality.
Specialist Agencies
Deep expertise in niche areas.
Specialist agencies excel in delivering focused, industry-specific solutions. Due diligence ensures their expertise and methods align with your project's unique demands.
- Reviewing their credentials and subject-matter expertise
- Analysing past performance in your specific industry or niche
- Ensuring their methods are up-to-date with market trends
- Verifying their capacity to meet your project's scope and deadlines
This guarantees the specialist agency you choose is truly equipped to deliver outstanding results.
Network Agencies
Global reach with extensive resources.
Network agencies bring the advantage of scale, offering access to a wide range of resources and expertise. Due diligence ensures these larger agencies provide the personalised service and accountability your business requires.
- Evaluating their global and local capabilities
- Assessing their team structure and resource allocation
- Reviewing client retention rates and performance metrics
- Verifying alignment with your business's strategic objectives
This ensures you benefit from their scale and expertise while avoiding common pitfalls of large, multi-layered organisations.
Hybrid Agencies
Flexibility combined with focused expertise.
Hybrid agencies blend characteristics of independent, specialist, and network agencies, offering diverse capabilities. Due diligence helps you understand how their unique structure aligns with your goals.
- Evaluating their ability to provide scalable, tailored solutions
- Reviewing their experience across industries and services
- Analysing how they balance specialisation with broader capabilities
- Verifying their operational and financial stability
This ensures you partner with an agency that offers the best of both worlds - personalised service with scalable results.
Priced per agency, fixed upfront.
Each tier is a fixed fee per agency assessed. Most clients run the Standard depth on 2-4 agencies post-pitch - pricing scales linearly, with a 15% discount on the total fee when assessing 2+ agencies in one engagement.
Verification
Fast, focused check on capability and financial health.
Quick gut-check on a shortlisted or incumbent agency · Headline financials, ownership structure, capability fit.
- Companies House financial review (3 years)
- Ownership + group-structure mapping
- Public case-study verification
- Capability scorecard vs your brief
- 1-page recommendation memo
Standard
The full picture, with client references and contract review.
Pre-signing check on a finalist · Contract value £100k-£500k · Long initial term · Want references called.
- Everything in Verification
- 3 client reference calls (incl. one ex-client)
- Contract / MSA red-flag review
- Team-stability assessment
- Pricing benchmark vs market
- 60-min readout call with you
Deep Dive
M&A-grade assessment for high-value or strategic engagements.
Major contract (£500k+) · Sole-source decision · Acquisition diligence · Multi-year strategic partnership.
- Everything in Standard
- On-site office visit + team interviews
- Deep financial analysis (P&L, cashflow, runway)
- Operational + delivery-process audit
- 5 client + ex-client reference calls
- Risk register with mitigation plan
Standard-tier diligence on 3 finalists works out at ~£24,225 - that's the most common pre-appointment scope. We'll quote the exact fee on the scoping call.
All fees exclude VAT. Engagements are fixed-fee, payable 50% on kick-off and 50% on delivery of the written assessment. Free 30-minute scoping call before any commitment.
How Due Diligence actually works.
Five questions every CMO and procurement lead asks before signing - answered honestly. Pricing, scope, and what's actually included.
Also worth knowing: RFP & Pitch Support
Due Diligence is sharpest after a pitch. RFP & Pitch Support helps you run the pitch in the first place - better brief, better shortlist, better evaluation.
Ready to commit
confidently?
Submit your enquiry and we'll book a 30-minute scoping call. Free, no commitment, useful even if you decide to do the work in-house.