About Crimson Social Marketing
Crimson Social is a specialist property marketing agency founded by Cass Humbert and Ed Boyd.
Cass spent five years working at Foxtons before moving into marketing, giving Crimson a strong understanding of the property industry from the inside. Ed came from a background in growth and technology, bringing experience in paid advertising, digital strategy and building campaigns around measurable results.
Together, they created Crimson Social to offer property businesses a more specialist approach to marketing. Today, the agency works with estate agents, developers and other businesses across the property sector, helping them grow through social media management, content creation, Meta and Google advertising, SEO and digital strategy.
Because Crimson works exclusively within property, the team understands the audiences, sales cycles and challenges its clients face. The focus is not simply on producing content or generating clicks, but on building stronger brands, reaching the right people and creating marketing that contributes to real commercial growth.
