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Gravity Road

London·Network·The Brandtech Group·51-200 Employees·Founded 2011

Gravity Road is a London-based creative and digital innovation studio founded in 2011, now part of The Brandtech Group. It produces culture-led, social-first and AI-native creative work for major global brands.

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About Gravity Road

Gravity Road is a creative company that brings together marketing, media, entertainment and technology to make content that people want to spend time with. Founded in 2011 by Mark Eaves and Mark Boyd, it positioned itself from the outset as a content studio rather than a traditional advertising agency.

The agency was acquired in 2018 by You & Mr Jones, the holding company since renamed The Brandtech Group, and it continues to operate under the Gravity Road name as one of the group's portfolio companies. Its work spans brand strategy and campaigns, social media and creator management, AI-powered creative and innovation, and audience growth planning, with named brand work including TikTok, McCain, Netflix, Reuters and Crocs.

It is headquartered on Floor 22 of The Shard in London and has been recognised by Campaign as Global Digital Innovation Agency of the Year 2021 and Global Social Media Agency of the Year 2023.

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