832 agencies indexed·Latest entry: 15 June 2026
Industry · 232 agencies

Finance agencies.

Financial services marketing is the regulated work of acquiring and retaining customers for banks, building societies, asset managers, wealth firms, insurers, lenders, fintechs and advisers in the UK. It is distinct because every consumer-facing promotion sits inside the FCA financial promotion regime, must clear the 'clear, fair and not misleading' test, and now lives under Consumer Duty's fair-value standard.

At a glance
  • 232 UK agencies with finance experience
  • Across 28 UK locations
  • Reviewed 18 May 2026
Showing 25-48 of 232 finance agenciesView in full archive
Energy PR logo
Energy PR
Independent·11-50 Employees·Verified

Award-winning PR agency for B2B & B2C brands across the UK and beyond. In-sector PR expertise. Out-of-sector creativity. Combined to deliver standout results. We've got 30 years of PR expertise across every major sector. HR to home & garden. Environment to energy. We know each industry as well as a sector-specialist PR agency. Maybe better. But where specialist agencies only know their industry, w

Clifton Web Design logo
Clifton Web Design
Independent·Bristol·2-10 Employees·Verified

Clifton Web Design, a Bristol-based web design firm in the UK, is renowned for its innovative and tailored approach. Offering customised web design, logo creation, branding, and all-inclusive digital solutions, we serve a diverse range of clients - from startups and businesses to charities and independent traders - both locally and globally. Boasting 18 years of industry experience and over 220 un

J2X logo
J2X
Independent·London·2-10 Employees·Verified

The digital results agency with a complete focus on making your online activity work harder than ever before. If the name rings a bell, that's because we're the sibling of creative agency J2. We were born in a world of big ideas but have evolved an unshakeable focus on digital results. From growing brands to driving sales, every campaign is geared to improve the bottom line. We optimise PPC, Paid

Mintense UK logo
Mintense UK
Independent·London·2-10 Employees·Verified

Mintense UK is a London-based performance marketing agency with over a decade of experience in multilingual SEO, Google Ads, PPC and social media advertising. Their native-speaker teams cover 16+ languages, delivering tailored digital campaigns that drive visibility, leads and international growth across the UK, Europe and the US.

The SEO Works logo
The SEO Works
Independent·Sheffield·51-200 Employees·Verified

The SEO Works is a highly respected authority in search marketing, web development, and pay-per-click social services for distinguished brands and thriving SMEs in the UK. With a fifteen-year long track record, this agency remains committed to a single objective: boosting businesses' online customer base. Averse to superficial metrics and irrelevant jargon, The SEO Works takes satisfaction in deli

OmniFound logo
OmniFound
Independent·London·2-10 Employees·Verified

OmniFound is a forward-thinking SEO agency built for the evolving world of digital discovery. Based in London and Hertfordshire, we specialise in helping brands grow across traditional search, AI-driven engines, and social platforms. Our services cover Local SEO, TikTok and YouTube SEO, Video SEO, SEO copywriting, link building, and web design. We also offer fractional SEO leadership for businesse

Digiwoods Marketing logo
Digiwoods Marketing
Independent·Cheshire·2-10 Employees·Verified

For over 7 years, Digiwoods has provided expert digital marketing for B2B business across the UK, helping 7-figure businesses grow with impactful marketing and creative solutions.

Dominic Livingston D24 logo
Dominic Livingston D24
Independent·London·2-10 Employees·Verified

Today his practice is structured around what clients actually need - strategic clarity through Experience Strategy, ongoing guidance through Design Partnership, and reliable delivery through Design Operations.

Double W Worldwide logo
Double W Worldwide
Independent·London·2-10 Employees·Verified

We’re the brains behind the brands, without the bloat. No neon signs. No ping-pong tables. No senior team pitching you just to hand it over to the juniors. Just bold ideas, brutal honesty, and big-brand brains without the big agency ego.

James Hubbard Consulting logo
James Hubbard Consulting
Independent·Brighton·2-10 Employees·Verified

Freelance SEO consultant based in Brighton, providing insightful website and SEO audits for businesses looking to improve their visibility in traditional search results and in AI-generated answers. Services include strategic roadmaps, content planning and delivery, web development, technical SEO, and ongoing consultancy services.

Launch Studio logo
Launch Studio
Independent·London·11-50 Employees·Verified

Launch Studio is a commercially led creative agency using design to make a difference. We work directly with founders, sales and marketing leads to understand your priorities, applying strategic thinking and creative execution so every investment in brand supports clear commercial goals. Our work spans identity systems, websites and campaigns, through to sales enablement, branded materials, print,

Leads Brain LTD logo
Leads Brain LTD
Specialist·Manchester·51-200 Employees·Verified

Boost your local visibility with Google Business Profile optimization, SEO for small businesses, and responsive website development. We help businesses grow online with affordable SEO services, faster websites, and better Google rankings that bring in more local traffic and real leads.

Leopard Co logo
Leopard Co
Independent·Birmingham·11-50 Employees·Verified

We are Leopard Co! A new agency with a 20-year history created through two award-winning marketing communications consultancies - Big Cat and spottydog communications - joining forces. Now together, we offer clients a full service marketing agency with specialist skills across the marketing communications mix.

Overdrive Digital logo
Overdrive Digital
Independent·London·11-50 Employees·Verified

The B2B Growth Agency Predictable pipeline growth is a constant challenge for B2B marketing teams. It starts with better MQLs, stronger SQL conversion, and efficient customer acquisition. That’s where Overdrive comes in.

Perpetual10 logo
Perpetual10
Independent·Manchester·2-10 Employees·Verified

Welcome to our digital marketing agency in Manchester, where we specialise in providing exceptional SEO, PPC, and social media marketing services. We're passionate about helping businesses succeed online, and our team of experienced professionals works tirelessly to achieve that goal. We were founded with a simple mission: to provide results-driven digital marketing solutions that help businesses

Sharkfold Ltd logo
Sharkfold Ltd
Independent·London·11-50 Employees·Verified

Marketing Agency in London To help your business grow, Sharkfold digital marketing company makes bold decisions. We provide tailored tactics to reach your target audience and achieve your business goals. Increase brand visibility, leads, and sales with our services. We strive to serve our clients well. We'll learn about your business and goals and utilize our knowledge to help you succeed. SEO, PP

Smoking Gun PR logo
Smoking Gun PR
Independent·Manchester·51-200 Employees·Verified

Smoking Gun is the home of ingenious comms. We are ambitious for our clients; bold on their behalf. We discover and communicate their stories to the right audiences, enhancing their reputations, driving organisational change and building their brands. Our progressive approach to PR, ruthlessly focused on business impact, drives an irresistible momentum. Momentum powered by ingenious ideas. Ideas u

YellowInk Digital logo
YellowInk Digital
Independent·London·2-10 Employees·Verified

YellowInk is an SEO and digital marketing agency based in the United Kingdom (UK), dedicated to helping startups and small businesses grow online. We offer tailored services including SEO, content marketing, PPC, email marketing, social media management, social media advertising, website design & development, and LinkedIn marketing. Our focus is on delivering affordable, effective strategies that

D&M Creative logo
D&M Creative
Independent·Manchester·11-50 Employees

D&M Creative Limited, a leading creative agency nestled in Barrowford, Lancashire, distinguishes itself by blending academic and scientific expertise with artistic flair and inquisitiveness. This innovative brand provides cutting-edge, intelligence-driven targeting strategies that set the benchmark in the industry. Our dynamic team, comprising inventive lateral thinkers and skilled technical speci

Rattlesnake Group logo
Rattlesnake Group
Independent·London·11-50 Employees

Rattlesnake, a comprehensive design and technology agency, is headquartered in the heart of London. Renowned for its all-inclusive approach, the agency seamlessly blends design, development, and marketing to build more than just functional products - they craft commercially viable ventures. Their unique "From Founders to Founders" ethos, coupled with an innovation-focussed venture studio, strategi

New Media Ghost logo
New Media Ghost
Independent·Cardiff·2-10 Employees

New Media Ghost, a customised digital marketing agency based in Cardiff, excels in curating robust online presence for both businesses and individuals. As specialists in crafting and engaging with digital audiences, we distinguish ourselves through our unwavering commitment to discretion and tailoring unique strategies. We guarantee your content and social media resonate with your brand's voice, s

BRAND SPRINT LAB logo
BRAND SPRINT LAB
Independent·London·2-10 Employees

Hug London, a London-based branding agency, excels in swift brand evolution, catering specifically to nascent businesses via their distinct Brand Sprint package. This agency's unique selling point lies in their capacity to provide a comprehensive branding solution within a span of merely 10 days, encompassing brand strategy, identity, and website creation, all for a predetermined fee. Merging aest

Online Buzz logo
Online Buzz
Independent·London·2-10 Employees

Online Buzz, a London-based inventive agency, excels in providing a holistic approach to digital marketing. Our expertise lies in creative production, web development, and digital media, ensuring innovative campaigns that engage audiences uniquely. We pride ourselves on our deep comprehension of each client's business, target audience, and objectives, enabling us to tailor campaigns that not only

Inc Studio logo
Inc Studio
Independent·Liverpool·2-10 Employees

Inc Studio transcends simple business collaboration, focusing on forming strategic alliances. Leveraging its broad expertise across various sectors, Inc Studio is committed to providing a comprehensive, outcome-focused service. By joining forces with key players in the B2B realm, Inc Studio seeks to transform each sector with groundbreaking strategies customised to each business's unique goals. In

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Editor's note
AgencyIndex lists 226 UK agencies positioning into financial services. They split into four working shapes: fintech and challenger-bank specialists built around the Monzo and Starling era of app-first acquisition; traditional financial-services agencies serving asset managers, retail banks and pension providers with brand and B2B content work; wealth and HNW boutiques focused on private banking, IFAs and family-office storytelling; and insurance specialists covering personal lines, commercial insurance and broker channels. Most are clustered in London and Edinburgh, mirroring the location of the FCA, the PRA, the London insurance market and the Scottish asset-management hub. What makes the category distinct is the regulatory load on every piece of work. Under FSMA 2000 Section 21, any communication that invites or induces a person to engage in investment activity is a financial promotion, and it must be either issued by an FCA-authorised firm or approved by one. Since the Section 21 gateway opened on 7 February 2024, authorised firms can only approve promotions for unauthorised parties (introducers, crypto businesses, affiliates) if they hold a specific FCA approver permission. Every consumer-facing promotion must also meet the 'clear, fair and not misleading' standard set out in COBS 4, and from July 2023 it has had to deliver against Consumer Duty's four outcomes (products and services, price and fair value, consumer understanding, consumer support). What is shifting in 2026 is the supervisory tone. Consumer Duty has moved firms from compliance to outcomes evidence, with the FCA's October 2025 clarifications focused on price-and-value assessments and consumer-understanding testing. FG24/1 (March 2024) extended scrutiny to social-media promotions and finfluencer arrangements, and the February 2026 sentencing of seven influencers over an unauthorised FX scheme made the criminal exposure under Section 21 (up to two years' imprisonment, unlimited fine) very real. AI-generated content is now an explicit FCA supervisory concern, both for accuracy under the financial promotion rules and for the records-and-controls that approvers must keep.
Common briefs
FCA-approved acquisition campaign (current account, savings, ISA, lending product)Challenger-bank brand build and category positioningWealth and HNW content marketing for private banks, family offices and IFA platformsB2B marketing to financial advisers, IFAs and discretionary fund managersISA-season and tax-year-end performance campaignsInsurance acquisition (motor, home, life, SME commercial) under ICOBSConsumer Duty content review and target-market mappingCrypto and high-risk-investment promotions with Section 21 approver coordination
Regulatory landscape
FCA · PRA · Consumer Duty · ASA
every consumer promotion needs authorised sign-off and an audit trail

The FCA regulates conduct, including financial promotions; the PRA regulates prudential safety for banks, insurers and major investment firms. FSMA 2000 Section 21 makes it a criminal offence to communicate a financial promotion in the UK unless the communicator is FCA-authorised or the promotion is approved by an authorised person, with penalties up to two years' imprisonment and an unlimited fine. Since 7 February 2024 the Section 21 gateway has required authorised firms to hold a specific FCA permission to approve promotions for unauthorised parties (PS23/13). COBS 4 sets the 'clear, fair and not misleading' standard, with sector overlays in ICOBS (insurance), CONC (consumer credit) and MCOB (mortgages). Consumer Duty (PRIN 2A, in force July 2023 for new and existing products, July 2024 for closed books) sits above all of it and requires firms to evidence good outcomes on price and fair value, consumer understanding, products and services, and consumer support. The ASA enforces the CAP and BCAP codes on tone and substantiation, the ICO enforces UK GDPR and PECR on data and electronic marketing, and FG24/1 (March 2024) extended FCA expectations to social-media promotions and finfluencer arrangements.

Specialist signals
5 signals
of real financial-services experience
  • · Working relationship with an FCA-authorised Section 21 approver, or sign-off process with the client's in-house compliance team, baked into the production workflow rather than bolted on at the end
  • · Named case studies inside regulated finance: a challenger bank, a wealth or asset manager, a major insurer, an IFA platform or a fintech that has cleared FCA promotions, with creative samples and approval audit trails
  • · Demonstrable Consumer Duty fluency: can describe how a campaign maps to the four outcomes, how price-and-value claims are substantiated, and how consumer-understanding is tested in target-market segments
  • · Risk-warning and prominence literacy: knows the COBS 4 requirements for past-performance, projections, capital-at-risk and high-risk-investment marketing, and treats them as creative inputs rather than legal afterthoughts
  • · Anti-finfluencer discipline: vets influencer and affiliate arrangements against FG24/1, drafts contracts that handle Section 21 liability, and has a paid-social and creator playbook designed to clear FCA review
Sector watch-outs
5 to watch
in any FS pitch
  • · No ring-fenced approval workflow in the proposal: pitch decks that show creative volumes and turnaround times but no compliance gateway, no version control, and no record-keeping plan for FCA inspection
  • · Loose use of 'FCA approved' or 'compliant' as marketing language for the agency itself, or claims to 'work around' compliance, both of which signal the team has not internalised what Section 21 actually requires
  • · Consumer Duty treated as a finished project rather than an ongoing outcomes test: no view on price-and-value evidence, no plan for consumer-understanding testing, no segmentation against the firm's target-market definition
  • · Risk warnings handled as a footer or asterisk: tiny grey type at the bottom of a hero, missing capital-at-risk language on investment creative, or 'past performance' claims used without the required qualifications
  • · Influencer and affiliate work shown with no FG24/1 audit, no Section 21 contract language, and no record of due diligence on the creator, which is the exact pattern the FCA has prosecuted under since 2024
Frequently asked

What brands ask about agencies for finance.

5 questions our editors get most often, answered honestly. No agency-marketing speak.

Curated by humans

FS retainers run higher than general consumer work because of the compliance load. Specialist FS agencies cluster at £3,000-12,000 per month for ongoing content, PR and paid social with regulated sign-off, with mid-market integrated programmes typically £8,000-25,000 monthly across paid, organic, CRM and reporting. A full-service partnership for a challenger bank or asset manager with brand work, multi-market acquisition and Consumer Duty governance support runs £25,000-80,000 a month, with network agencies for retail-bank scale work into the millions annually. Paid media is often charged as 10-20% of spend with a minimum fee. ISA-season and tax-year-end pushes are usually scoped as projects on top of the retainer at £25,000-150,000 depending on creative volume and channel mix. Section 21 approver fees, where the agency does not have its own approver and is using a third party, are billed through separately and typically run £500-2,500 per promotion.