Beauty & Cosmetics agencies.
Beauty and cosmetics marketing is the discipline of building demand for skincare, colour, fragrance, haircare and personal-care products across prestige, mass, indie DTC and professional channels. It is distinct because OPSS regulates product safety, every efficacy claim needs documented evidence, TikTok Shop now drives discovery, and the ASA and CMA jointly police influencer disclosure.
- 159 UK agencies with beauty & cosmetics experience
- Across 34 UK locations
- Reviewed 18 May 2026
With a quarter-century of expertise, pjm:digital is a Bradford-based digital agency specialising in eCommerce. As a renowned digital agency in West Yorkshire, our forte is creating effective eCommerce strategies, crafting engaging web designs, and implementing impactful digital marketing techniques. We're proud to be a certified Shopify Partner, bringing unique solutions tailored to UK businesses
Supplyant, a Northampton-based eCommerce marketing agency in the UK, stands out for its dedication to resolving intricate eCommerce challenges for businesses, thereby facilitating swift expansion through bespoke marketing strategies and proficient website development. Their two-decade-long collaboration with Google, coupled with an emphasis on customer experience, guarantees that each client benefits from a customised approach, triggering significant business evolution.
Situated in the heart of Shoreditch, London, Blazon Agency is a distinguished campaign specialist agency. What truly differentiates Blazon is its comprehensive, full-stack methodology, seamlessly incorporating public relations, marketing, and personalised advertising strategy. This unique approach guarantees our clients' products achieve maximum visibility in an increasingly congested market. In a
We Are Jungle, a celebrated digital marketing and e-commerce agency in Portsmouth, UK, is distinguished for its unrivalled proficiency in bespoke website design and development. Our comprehensive e-commerce solutions, dependable hosting, and robust support services revolutionise businesses' digital footprint. What distinguishes our brand is our unwavering dedication to providing truthful, customis
Superrb is a creative digital studio designing flagship websites and Shopify Plus ecommerce experiences for ambitious brands. We combine brand thinking, UX strategy and technical expertise in one senior in-house team, creating digital experiences that engage customers and support long-term growth. Part creative studio, part digital consultancy, we're built for brands that take design seriously.
Based in London, UK, Planit serves as a premier performance marketing agency. The unique facet of Planit lies in its emphasis on crafting a dynamic conversion engine that synergises with advertiser customer data. This meticulous optimisation of campaigns daily not only secures the attainment of fresh customers but also escalates the revenue from returning clients. Planit is committed to providin
Kitch, a Chichester-based, award-winning social media agency, excels in bolstering lifestyle, food, and hospitality brands. Kitch's strategic approach sets it apart, expertly linking brands to communities via services such as social strategy, social media management, paid social, influencer marketing, content creation and TikTok Shop.
Founded in 2020 by Tom, an experienced Computer Science educator, REASON8 Marketing specialises in bolstering the digital footprint of businesses across all sectors and sizes. Our goal is to enhance online visibility, resulting in an upsurge of inquiries, amplified brand recognition, and a boost in sales. Boasting over eight years' expertise in website development and upkeep, Tom, in concert with
Reason8, a devoted family-led enterprise based in the UK, partners with its clientele to craft bespoke websites designed to cater to their specific requirements. The support doesn't halt there; Reason8 further broadens its suite of services to those ambitious clients who aim to bolster their online footprint. Leveraging SEO and website management techniques, we assist businesses in ascending to un
Levity Digital is a specialist SEO agency serving UK and Irish businesses. We help SMEs grow organic search visibility and stay ahead in an era where AI is reshaping how people find businesses online. Based in Northern Ireland, we combine proven SEO fundamentals with forward-looking AI visibility strategies.
Venture Forge, a UK-based specialist agency, is dedicated to propelling business success for brands on Amazon. Their unique selling proposition lies in their steadfast commitment to sustainable, international expansion. They utilise their professional team's extensive experience and expansive network to amplify business prospects across the Amazon marketplace. Uniquely, Venture Forge adopts a risk
Zinc Digital of Northampton, UK, is a leading full-range digital agency renowned for its distinctive, collaborative method. Their strategic partnership with clients cultivates bespoke designs and plans that amplify each business's unique selling points (USPs), ensuring standout design and potent marketing. Their dedication to providing premium digital solutions is apparent in their extensive servi
Harrison Carloss, an innovative digital and creative agency, is nestled in the heart of Stoke on Trent, Staffordshire. This agency is renowned for its unique approach to problem-solving, commencing each venture with a profound comprehension of the client's objectives and aspirations, enabling them to create bespoke solutions. Utilising their deep insights, they transcend limitations through compel
GA Agency is an award-winning digital marketing agency helping brands all over the world grow their business and revenue in the online space. Our strategy and data-driven approach allow us to build an effective tailor-made digital marketing strategy to take your business to the next level.
Distinctly, a leading digital marketing agency based in Old Street, London, boasting more than a decade of industry experience. This agency sets itself apart by integrating creative ingenuity with data-driven analysis, fuelling significant growth for brands with ambition.
Damteq, a premier growth marketing agency headquartered in Fareham, Hampshire, stands out due to its dedicated focus on constructing well-organised, rational, and smart growth strategies. These strategies are grounded in a profound comprehension of business expansion and consumer behaviour, guaranteeing an unrivalled client experience. As a recognised Google Premier Partner, Damteq provides an ext
M3.agency is a renowned marketing agency headquartered in Birmingham, further known for its strategic offices located in London and Albrighton. Recognised for its pioneering marketing strategies, M3.agency recently made waves with the successful roll-out of their cutting-edge MG3 Hybrid+ campaign, embodying the spirit of contemporary marketing approaches. Specialising in the creation of bespoke, e
Dark Horse, a Manchester-based digital marketing firm, excels in PPC, Paid Social, and SEO services. Our standout feature is our audacious strategy in aiding ecommerce businesses to scale remarkably, transitioning them from 7 to 8 figures by demolishing their competitors' online dominance and channelling that success towards our clients. Dark Horse prioritises integrity and results over accolades
Located in the heart of Manchester, BGN Agency is a leading multi-disciplinary design agency. Known for our holistic approach, we integrate our team of strategists, designers, and developers directly into your business processes, enabling us to craft innovative and effective brand solutions.
Finsbury Media, a UK-based digital marketing agency, boasts branches in London, Surrey, and Nottingham. This agency differentiates itself with its bespoke range of digital marketing solutions, encompassing SEO, content marketing, social media, and PPC strategies. Each service is meticulously tailored to intuitively align with customer intent and yield quantifiable outcomes. As a Google Premier Par
Fly High Media, a premier digital marketing firm, is located in the heart of Cheshire with an auxiliary office in Manchester. As a one-stop solution for all digital marketing needs, the agency provides a wide array of expert services such as Search Engine Optimisation (SEO), Pay-Per-Click (PPC), social media management, and bespoke website design, all tailored to amplify a business's online footpr
First Place SEO helps local businesses in London grow fast. We offer SEO services, Google Ads management, and website help to get you more customers. Our team knows how to get your business on the first page of Google in London. We use proven methods so you get more calls, leads, and sales. If you want to rank higher and beat your competition in London, First Place SEO is ready to help. Get found
Softhunters delivers innovative IT solutions that drive digital transformation, helping businesses stay ahead through smart automation, streamlined operations, and cutting-edge technology. Our recent projects showcase our commitment to excellence, blending strategy with technology to unlock growth and success in the digital age.
Award-winning PR agency for B2B & B2C brands across the UK and beyond. In-sector PR expertise. Out-of-sector creativity. Combined to deliver standout results. We've got 30 years of PR expertise across every major sector. HR to home & garden. Environment to energy. We know each industry as well as a sector-specialist PR agency. Maybe better. But where specialist agencies only know their industry, w
OPSS is the GB regulator for cosmetics under the retained Regulation (EC) No 1223/2009. Every product made available to consumers in Great Britain must have a UK-established Responsible Person, a current Product Information File, and an SCPN notification to OPSS before sale; failure to notify carries an unlimited fine in England and Wales or up to £5,000 in Scotland and Northern Ireland and a custodial penalty of up to three months. OPSS amended the Cosmetics Regulation three times in 2024-25 to reflect new HSE classifications and bring chemicals like BHT, kojic acid and methyl salicylate inside scope. Article 20 of the UK Cosmetics Regulation, read with the EU Common Criteria (Regulation 655/2013), governs claims: they must be truthful, honest, lawful, fair, evidentially supported and presented so consumers can make informed decisions. The CTPA Guide to Advertising Claims and its Claim Substantiation Tool are the practical reference set for member firms. The ASA enforces the CAP Code on consumer-facing ad claims and consistently requires human trials rather than in-vitro data for visible-effect claims; recent rulings against 111 Skin Ltd in 2025 found 'Clinically proven to lift the skin by 20%' and 'Exosome Face Lift' inadequately substantiated because the supporting studies lacked placebo controls and relied on subjective self-assessment. The CMA, with new direct-fining powers under the Digital Markets, Competition and Consumers Act 2024, sits alongside the ASA on influencer disclosure and consumer-law breaches. The ICO enforces UK GDPR and PECR over data and electronic marketing.
- · Claim-substantiation discipline that maps work back to Article 20 and Regulation 655/2013, with awareness of CTPA tooling and a default to human-trial evidence rather than in-vitro or self-assessment data
- · TikTok Shop and live-commerce operational fluency: creator pipeline management, affiliate-link economics, livestream scheduling, and a view on how the platform feeds wholesale conversations at Boots and Sephora UK
- · Named beauty case studies across prestige, indie DTC, mass FMCG or male grooming, with category-specific results rather than recycled consumer-brand showreels
- · Influencer-programme rigour against the ASA and CMA endorsement guidance, with '#ad' disclosure at the start of captions or on-creative, gifting and affiliate flagged, and a documented compliance review
- · Responsible Person, SCPN and PIF awareness on launch projects, so creative and packaging conversations land alongside the regulatory clock rather than after it
- · Efficacy copy in the work samples that would not survive an ASA pre-vet: 'clinically proven', 'visibly reverses', percentage-uplift figures or before-and-after sequences without disclosed methodology and human-trial backing
- · Influencer plans that rely on '#gifted', '#spon' or end-of-caption hashtags rather than '#ad' at the start of the caption or clearly overlaid on-creative, with no documented CMA and ASA review step
- · No working knowledge of the GB Responsible Person regime, SCPN notification or the Product Information File on a new-product brief, and timelines that ignore the regulatory clock
- · Sustainability and clean-beauty positioning built on vague claims like 'natural', 'pure' or 'clean' without evidence, ingredient transparency or third-party verification, which sits inside Provenance and CMA greenwashing risk
- · Treating TikTok Shop as just another paid-social channel rather than a live-commerce, creator-affiliate and shoppable-content discipline, with no view on the K-beauty surge or how live sessions feed wholesale buyers
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