Finance agencies.
Financial services marketing is the regulated work of acquiring and retaining customers for banks, building societies, asset managers, wealth firms, insurers, lenders, fintechs and advisers in the UK. It is distinct because every consumer-facing promotion sits inside the FCA financial promotion regime, must clear the 'clear, fair and not misleading' test, and now lives under Consumer Duty's fair-value standard.
- 240 UK agencies with finance experience
- Across 31 UK locations
- Reviewed 18 May 2026

Sixtwo, a London-based website design agency, distinguishes itself through its dedication to crafting unique, compelling websites that instigate dialogue and nurture relationships. The emphasis they place on client-centric experiences promises an enjoyable and immersive design journey. Their comprehensive, customised solutions extend from digital consulting and UX strategy to tailor-made website a

Shape The Market, a distinguished digital marketing agency hailing from London, sets itself apart through an unwavering dedication to transparency and a unique price promise. This ensures our clients always experience top-tier, in-house services, free from the uncertainty of outsourcing. We specialise in the delivery of lead generation, social media marketing, and paid advertising, providing targe

Snap Agency is a Warrington-based, brand-centric web design firm known for its seamless fusion of imaginative design and technical proficiency. This innovative agency specialises in crafting engaging websites and comprehensive digital SEO strategies, resulting in a significant increase in both user engagement and revenue. Their emphasis on insight, strategic planning, and a unified brand visual id

Digital Republic, a bespoke software development firm in Chichester, UK, is renowned for its dedication to business transformation via advanced technology. The brand distinguishes itself by providing innovative, consistently advancing solutions that yield concrete advantages. What differentiates Digital Republic is its cooperative methodology in collaborating with clients, guaranteeing their compr

As a leading boutique social media agency on the UK's southern coastline, SCS Agency takes pride in propelling growth for bold brands throughout the UK and across Europe. With a rich heritage of nearly ten years in dynamic content creation, coupled with a prestigious Meta endorsement, SCS Agency stands apart in the crowded digital landscape. Our niche expertise spans across sectors such as luxury,

At ettyq, our mission is to elegantly weave aesthetics into every customer-business interaction. Our objective is to help companies distinguish themselves and leave a lasting impression in today's fiercely competitive markets. We concentrate on crafting an all-encompassing customer journey at various touchpoints to actualise this vision. Our clientele comprises businesses experiencing significant

Clickzilla is a bespoke digital marketing agency headquartered in the UK, providing tailor-made online solutions for businesses aiming to amplify their digital footprint through evidence-based strategies. Distinguishing Clickzilla is its exhaustive array of services, encompassing SEO, link building, digital PR, PPC, email marketing, content creation, and beyond, all customised to align with the di

77Agency is a leading digital marketing firm, situated in an undisclosed locale, renowned for its innovative 360° digital marketing strategy. Our comprehensive suite of services includes integrated digital campaigns, creative and media strategies, and website development. We pride ourselves on our localised approach and inventive campaigns. Over the years, 77Agency has partnered with esteemed bran

JACK RYAN, a UK-based advertising agency, sets itself apart by employing data-led insights and marketing science to craft campaigns that profoundly connect with audiences, surpassing traditional advertising norms. Committed to a sustainable, transparent, and ethical modus operandi, JACK RYAN ensures adherence to conscientious advertising protocols across its operations.

ECA South, a premier digital marketing agency located in Highcliffe, Dorset, provides comprehensive services to clients across the South of England and throughout the UK, particularly in Bournemouth, Christchurch, and Poole areas. What distinguishes ECA South is our dedication to immersing ourselves in our clients' businesses, enabling us to design customised marketing strategies that are not only

Established in Leeds, Puddle is a prominent digital marketing agency excelling in the eCommerce platform, Shopify, since 2011. As a distinguished Shopify partner, Puddle's prowess lies in crafting high-impact eCommerce websites and unforgettable digital marketing campaigns, all underpinned by a human-centred strategy. Our proficiency extends across strategic branding, web design, and comprehensive

Adams Group, a Kent-based, award-winning creative marketing agency, specialises in delivering bespoke digital marketing solutions. Their unique collaborative approach, tailored to the distinct needs of B2B clientele, sets them apart, ensuring optimal results through strong partnerships with client's in-house marketing squads. Leveraging over three decades of industry experience and proficiency acr

Big Orange Media is a distinguished creative agency rooted in Tunbridge Wells. Our bespoke approach sets us apart, providing Build, Grow, and Accelerate packages designed to dovetail with clients' distinct business phases and goals. Steadfastly committed to rendering superior creative solutions, Big Orange Media leverages proficiency in web design, digital marketing, and social media to captivate

Moreover, a London-based product and service design agency, excels in its distinct evidence-backed methodology. Harnessing a blend of research and keen commercial insight, the agency drives customer experience transformation and strategic decision-making for a broad spectrum of clientele. Specialising in innovation, Moreover deploys a cross-functional team to fine-tune and enhance products and ser

Square Balloon, strategically located in London, UK, is a distinguished agency specialising in branding, marketing, and digital solutions. The unique factor that differentiates Square Balloon is their holistic approach to business enhancement, which involves offering bespoke design, technology, and marketing services, seamlessly integrated to boost business expansion and productivity. The agency i

Unbranded Digital, a Bradford-based, data-centric marketing agency, specialises in formulating customised digital strategies and website designs, each uniquely crafted to align with the distinct requirements of their clients. Their commitment to fostering considerable growth in user engagement and conversion rates sets them apart in the digital landscape. With their pioneering approach of integrat

Digital Gearbox, a leading UK PPC agency, is devoted to surpassing client expectations through the execution of unbeatable PPC tactics. Our mission is to deliver results that our clients may lack the resources or know-how to accomplish independently. We value teamwork, effectively serving as an integral part of our clients' marketing departments. Digital Gearbox is not just a conglomerate of PPC m

Cal Partners, a Newcastle-upon-Tyne-based marketing agency, specialises in professional services sector marketing. Our team of Chartered Institute of Marketing-certified professionals ensure customised strategies rather than standard 'copy and paste' solutions. Our distinctive approach encompasses a broad spectrum of services, including digital marketing, social media campaigns, content creation,

Established in 1999, Applied is a leading brand, marketing, and website development firm based in Huddersfield, West Yorkshire. As a comprehensive service agency, we excel in augmenting the competitive edge of progressive businesses through a broad scope of services, encompassing brand building, innovative marketing strategies, and bespoke web development. Our proficiency is demonstrated in a vari

Shogun Social, a Southampton-based creative agency, is a specialist in boosting organic social media visibility to reshape brand identities and cultivate genuine audience relationships. They stand out in the crowded market with their holistic method. Integrating traditional creative agency attributes with innovative social media tactics, they particularly shine in the realm of TikTok marketing and

Discover Digital, located in Reading, is a renowned agency focusing on digital transformation. This agency is skilled in crafting all-inclusive digital solutions that assist businesses from the conception of their initial vision to tangible, real-world impacts. Distinguished by its commitment to tailor-made, customer-focused experiences, Discover Digital excels in enhancing each client's individua

Breakline is a renowned SEO specialist agency, centrally located in Guildford, Surrey. Their unique selling proposition is their dedication to providing unambiguous and fair pricing, personalised SEO tactics, and an emphasis on enduring, viable growth for their clientele. Acknowledged as the top SEO Agency of 2024, Breakline makes a concerted effort to deliver tangible, quantifiable outcomes that

At We Make Films, we're your one-stop destination for all your video production needs, offering a seamless, stress-free process from beginning to end. We understand the complexities that come with creating videos, that's why we're committed to streamlining every step. From the initial planning stages through to the final cut, our professional team works in close partnership with you to bring your

Form Agency, a distinguished marketing and design company in Kent, boasts an international presence. Primarily focusing on the financial and fintech industries, the company is recognised for its proficiency in crafting engaging designs and executing profitable advertising strategies, leveraging its comprehensive industry expertise and knowledge of contemporary design trends. The distinguishing fea
The FCA regulates conduct, including financial promotions; the PRA regulates prudential safety for banks, insurers and major investment firms. FSMA 2000 Section 21 makes it a criminal offence to communicate a financial promotion in the UK unless the communicator is FCA-authorised or the promotion is approved by an authorised person, with penalties up to two years' imprisonment and an unlimited fine. Since 7 February 2024 the Section 21 gateway has required authorised firms to hold a specific FCA permission to approve promotions for unauthorised parties (PS23/13). COBS 4 sets the 'clear, fair and not misleading' standard, with sector overlays in ICOBS (insurance), CONC (consumer credit) and MCOB (mortgages). Consumer Duty (PRIN 2A, in force July 2023 for new and existing products, July 2024 for closed books) sits above all of it and requires firms to evidence good outcomes on price and fair value, consumer understanding, products and services, and consumer support. The ASA enforces the CAP and BCAP codes on tone and substantiation, the ICO enforces UK GDPR and PECR on data and electronic marketing, and FG24/1 (March 2024) extended FCA expectations to social-media promotions and finfluencer arrangements.
- · Working relationship with an FCA-authorised Section 21 approver, or sign-off process with the client's in-house compliance team, baked into the production workflow rather than bolted on at the end
- · Named case studies inside regulated finance: a challenger bank, a wealth or asset manager, a major insurer, an IFA platform or a fintech that has cleared FCA promotions, with creative samples and approval audit trails
- · Demonstrable Consumer Duty fluency: can describe how a campaign maps to the four outcomes, how price-and-value claims are substantiated, and how consumer-understanding is tested in target-market segments
- · Risk-warning and prominence literacy: knows the COBS 4 requirements for past-performance, projections, capital-at-risk and high-risk-investment marketing, and treats them as creative inputs rather than legal afterthoughts
- · Anti-finfluencer discipline: vets influencer and affiliate arrangements against FG24/1, drafts contracts that handle Section 21 liability, and has a paid-social and creator playbook designed to clear FCA review
- · No ring-fenced approval workflow in the proposal: pitch decks that show creative volumes and turnaround times but no compliance gateway, no version control, and no record-keeping plan for FCA inspection
- · Loose use of 'FCA approved' or 'compliant' as marketing language for the agency itself, or claims to 'work around' compliance, both of which signal the team has not internalised what Section 21 actually requires
- · Consumer Duty treated as a finished project rather than an ongoing outcomes test: no view on price-and-value evidence, no plan for consumer-understanding testing, no segmentation against the firm's target-market definition
- · Risk warnings handled as a footer or asterisk: tiny grey type at the bottom of a hero, missing capital-at-risk language on investment creative, or 'past performance' claims used without the required qualifications
- · Influencer and affiliate work shown with no FG24/1 audit, no Section 21 contract language, and no record of due diligence on the creator, which is the exact pattern the FCA has prosecuted under since 2024
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5 questions our editors get most often, answered honestly. No agency-marketing speak.