Fashion & Retail agencies.
Fashion and retail marketing is the discipline of building demand and distribution for clothing, footwear, accessories and multi-category retail brands across DTC ecommerce, wholesale and high-street channels. The category is distinct because the SS/AW trading calendar shapes every campaign, return rates close to 30% reshape the ROAS calculation, and green-claims advertising faces active CMA and ASA enforcement.
- 313 UK agencies with fashion & retail experience
- Across 36 UK locations
- Reviewed 18 May 2026
Full stack developers of both websites and software (CRM's etc) with over two decades of design, UI & UX. So beauty and performance are a guarantee.
Scale your home ecom brand to £150k a month - and beyond. DeqVision is the all-in-one growth partner built for home & garden online stores. Website, paid ads, email marketing, all with the goal of getting you more revenue.
DigitalCave is an independent digital marketing studio in Birmingham's Jewellery Quarter, helping local businesses and UK brands get found online and win more enquiries since 2013. We look after SEO and local SEO, Google Ads, Meta ads, WordPress and Shopify websites, branding, content writing and email marketing, with fixed-price quotes and no lock-in contracts.
DigitSea is a full-service digital marketing agency based in Glasgow, UK, offering SEO, Google Ads, social media marketing, web development, and more. It helps businesses of all sizes increase online visibility, improve search rankings, and achieve measurable, long-term growth.
Disrupt is a London-based global influencer marketing agency that combines the science of audiences with the power of creators to deliver measurable digital success. Connect. Create. Convert. No fluff. No wasted moves. Just impact.
Today his practice is structured around what clients actually need - strategic clarity through Experience Strategy, ongoing guidance through Design Partnership, and reliable delivery through Design Operations.
Fourmeta Agency is an award-winning digital agency specializing in Shopify, ecommerce development, UX/UI design, branding, SaaS, AI product development, MVP development, mobile app development, and digital growth for ambitious brands worldwide.
Go Up is a multi award winning agency in London, specialising in AI SEO / GEO, SEO and Digital PR. Founded in 2011, we have one of the most experienced teams in London's search marketing industry and have worked on campaigns across the spectrum: from world renowned brands such as John Lewis, Hackett, AnyVan, Arsenal FC, Huel, Lawhive, JLL, Rapha Racing, Trip Drinks and Diageo, through to Governments and many start ups and SMEs. We have an outstanding track record of delivering results in competitive search landscapes, across Google organic search, ChatGPT, Claude, Gemini, Perplexity and Copilot.
Humaine is an AI-augmented marketing and strategy firm for B2B and retail brands. We combine human judgement with AI across strategy, brand, content, production, search and technology to build smarter growth systems and deliver measurable commercial outcomes.
JW Digital is a Manchester-based digital agency specialising in custom-coded bespoke websites, technical and local SEO, Shopify and WooCommerce ecommerce, mobile and web app development, database and API engineering, and managed hosting. We work with UK businesses across Greater Manchester, Cheshire and the wider UK.
Freelance SEO consultant based in Brighton, providing insightful website and SEO audits for businesses looking to improve their visibility in traditional search results and in AI-generated answers. Services include strategic roadmaps, content planning and delivery, web development, technical SEO, and ongoing consultancy services.
Boost your local visibility with Google Business Profile optimization, SEO for small businesses, and responsive website development. We help businesses grow online with affordable SEO services, faster websites, and better Google rankings that bring in more local traffic and real leads.
We are Leopard Co! A new agency with a 20-year history created through two award-winning marketing communications consultancies - Big Cat and spottydog communications - joining forces. Now together, we offer clients a full service marketing agency with specialist skills across the marketing communications mix.
Lionheart Marketing is a founder led, boutique growth agency based in Redcar, North East England, helping ambitious brands across the UK grow through Shopify, SEO, Paid Media, CRO, and CRM. We work with businesses of all sizes, with clients spanning from London, Manchester, Liverpool, Newcastle, Middlesbrough, and beyond. Our focus is simple: helping brands increase visibility, generate more leads and sales, and maximise the return from their marketing investment. Common challenges we help clients solve include: Poor Google rankings and limited online visibility Low website conversion rates Wasted paid media spend and poor ROAS Underperforming eCommerce websites Customer retention and CRM challenges Shopify development, migrations, and ongoing support Unlike traditional agencies, we take a hands on, strategic approach, working closely with clients to understand their commercial objectives and build growth strategies that deliver measurable results. Whether you're looking to improve your search presence, scale your Shopify store, or generate more revenue from your existing traffic, we're here to help.
Modal® is a forward-thinking, Manchester-based web design and branding agency committed to transforming the way ambitious brands connect with their audiences online. We use industry-leading coding techniques and strategic brand storytelling to help you achieve lasting impact and measurable results.
NCO Digital is a boutique London SEO agency that works with ecommerce brands and beyond, covering everything from strategy, technical SEO, audits, and site migrations to content and AI search visibility.
One Paid Media is a senior-only paid media agency based in London. The people who pitch to you are the people who run your campaigns, across Meta, TikTok, Google, LinkedIn, Reddit and Spotify. One team handles planning, creative, launch and reporting, for a flat monthly fee plus a clear percentage of spend.
Data-driven creative agency for B2B tech and services companies, providing premium design, video, web development, UX research, conversion optimization, automation and AI solutions on demand.
Welcome to our digital marketing agency in Manchester, where we specialise in providing exceptional SEO, PPC, and social media marketing services. We're passionate about helping businesses succeed online, and our team of experienced professionals works tirelessly to achieve that goal. We were founded with a simple mission: to provide results-driven digital marketing solutions that help businesses
At Pod Digital, we’re a Digital Marketing Agency that’s passionate about helping businesses grow. We specialise in SEO, AI search optimisation, PPC and paid social, alongside web design, data insight and intelligent automation. We take pride in working alongside you to bring your business goals to life.
Trusted by ambitious brands to deliver performance and brand marketing that fuels growth. Tech-enabled, human-led and propelled by purpose, we help you thrive in an ever-changing world.
We're an independent creative agency made up of passionate thinkers and talented doers, united by a shared obsession: helping brands rise above the noise and amplify their presence where it matters most.
Shopify Agency for Ecommerce Brands in the UK Your trusted UK Shopify agency for high-converting Ecommerce web design, custom development, SEO, and conversion rate optimisation. We build online stores that help Ecommerce brands increase sales and achieve long-term growth.
Search Theory is a new innovate search agency based in Manchester, offering SEO, Digital PR and Paid Advertising services UK-Wide. We believe in the theory of search and how it works, so we can apply tried and tested strategies to our clients businesses - giving them the best chance of success and the visibility they deserve online to generate a return on their investment.
Four regulatory layers shape the work. The CMA's Green Claims Code requires environmental claims to be truthful and accurate, clear and unambiguous, not omit important information, not make broad claims unless justified, reflect the full product lifecycle, and be substantiated with credible evidence. In March 2024 the CMA closed its first major fashion-sector investigation by securing formal undertakings from ASOS, Boohoo and George at Asda, which now have to use specific descriptors like 'organic' or 'recycled' with percentages displayed, document minimum criteria for eco-ranges, audit filter accuracy so only qualifying products surface, and clarify whether accreditations apply to specific products or the whole company. The ASA enforces the CAP Code on consumer-facing advertising, with Rule 11.4 requiring claims to be based on the full product lifecycle and Rule 11.1 requiring a clear basis; in 2025 the ASA ruled against Nike Retail, Superdry and Lacoste for unqualified 'sustainable' claims in paid Google ads, taking the position that 'sustainable' implies no material lifecycle harm and is almost impossible to substantiate without qualification. The Digital Markets, Competition and Consumers Act 2024 came into force on 6 April 2025 and bans drip pricing, tightens was-now claims and gives the CMA direct-fining powers of up to 10% of global turnover, with the CMA opening its first eight investigations and issuing advisory letters to a further 100 businesses on 18 November 2025. The ICO enforces UK GDPR and PECR over data capture and electronic marketing, which sits over every email and SMS lifecycle programme.
- · Named fashion or multi-category retail case studies with category-specific results, ideally spanning at least two trading peaks, rather than recycled consumer-brand showreels
- · Platform fluency on Shopify Plus, Centra or a comparable fashion-grade stack, with a working view on PIM, size-and-fit tooling, returns workflow and the all-in monthly cost of ownership
- · Peak-trading planning discipline: a documented calendar across SS/AW drops, payday, festival, Black Friday-Cyber Monday and gifting, with budget phasing, creative refresh cycles and stock-flow alignment
- · Influencer-programme rigour against ASA and CMA endorsement guidance, with '#ad' disclosure at the start of captions or clearly on-creative, gifting and affiliate flagged, and a documented compliance review step
- · Returns-and-margin-aware ROAS framework rather than platform-reported numbers alone, with contribution margin, MER (Marketing Efficiency Ratio) and net-of-returns ROAS as standard reads
- · Unqualified sustainability copy in the work samples ('sustainable', 'eco-friendly', 'conscious collection', 'green') without lifecycle evidence, percentage disclosure or third-party certification, which now sits inside the CMA and ASA enforcement window
- · No peak-trading plan: a generic always-on media schedule with no view on drop cadence, payday weekends, festival, Black Friday-Cyber Monday or gifting, and no budget phasing tied to the trading calendar
- · Generic ecom playbook with no fashion-cycle awareness, no returns-rate adjustment in the ROAS maths, and no answer on how a 30% return rate flows into net ROAS or contribution margin
- · Influencer rosters relying on '#gifted', '#spon' or end-of-caption hashtags rather than '#ad' at the start of the caption or clearly on-creative, with no documented ASA and CMA compliance review
- · Drip pricing or was-now patterns left in checkout (delivery fees only shown at the final step, struck-through reference prices not actually charged in the prior period) and no answer on the 6 April 2025 DMCC Act rules or the 18 November 2025 CMA guidance
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5 questions our editors get most often, answered honestly. No agency-marketing speak.