Fashion & Retail agencies.
Fashion and retail marketing is the discipline of building demand and distribution for clothing, footwear, accessories and multi-category retail brands across DTC ecommerce, wholesale and high-street channels. The category is distinct because the SS/AW trading calendar shapes every campaign, return rates close to 30% reshape the ROAS calculation, and green-claims advertising faces active CMA and ASA enforcement.
- 284 UK agencies with fashion & retail experience
- Across 30 UK locations
- Reviewed 18 May 2026
PRISM⁵⁵ is a forward-thinking digital firm with its roots in Guildford and Exeter, UK. Renowned for its commitment to achieving tangible outcomes, PRISM⁵⁵ champions a cooperative, strategy-led approach that prioritises critical questioning to formulate efficient strategies swiftly. Combining cutting-edge design with advanced development and imaginative marketing, PRISM⁵⁵ crafts secure, robust, and
New Century Design, a Somerset-based, family-operated graphic design agency, excels in creating brand identities and web designs for small-scale and independent businesses in the UK. Led by the seasoned hand of George Atherton, boasting over 20 years of industry experience, our agency offers custom-made solutions, ensuring each brand's distinctive vision is brought to life. Our broad spectrum of s
As a Manchester-based digital product design agency, Battalion excels in creating outstanding digital experiences. They distinguish themselves with an unwavering dedication to a collaborative process, seamlessly blending strategy, branding, UX/UI design, and technology. Their clientele ranges from ambitious start-ups to renowned global brands. Battalion's innovative endeavours, which include power
Founded in 2011, Sufu celebrates ten years of bolstering businesses on the southern coast of the UK to adeptly showcase their skills. Over this decade, Sufu has evolved into a connoisseur of content, leveraging vast experience in marketing strategies. In a world that's increasingly saturated with cacophony, Sufu focuses on high-quality content and messaging, helping businesses stand out in a marke
Specialising in the creation, design, and development of unique experiences, products, and services, Thinking Human partners with clients to shape world-class digital experiences. Our team stands out in the UK market for its commitment to transparency and collaborative work. With over a decade of extensive industry experience, we've had the privilege of working with several globally recognised bra
Archetype® is a leading creative agency situated in London, known for its comprehensive 360-degree creative solutions, with an emphasis on Arabic design and localisation. What distinguishes Archetype® is its acclaimed proficiency and the distinct fusion of in-house Arabic and Latin calligraphers and typographers who elevate the craft beyond standard expectations. This avant-garde methodology enabl
East River Studio, a cutting-edge web design and digital marketing firm situated in Exeter, Devon, distinguishes itself through its specialisation in custom website designs underpinned by robust SEO principles. This expertise empowers businesses to achieve superior Google rankings, driving lead generation. Furthermore, their broad spectrum of offerings, encompassing WordPress and WooCommerce websi
Blacktide Marketing, an esteemed Glasgow-originated creative marketing agency, is globally recognised for its multitude of accolades. This agency distinctively stands out due to its fervent dedication towards crafting influential, customised marketing experiences. By harmoniously merging pioneering design with data-led strategies, Blacktide Marketing provides solutions on an enterprise scale. They
Design Junkie is your strategic partner, boasting two decades of proficiency in the digital design realm. We metamorphose your innovative ideas into visually engaging graphics that genuinely captivate your target market. As experts in brand and design, Design Junkie delves into your brand ethos to thoroughly comprehend your aims, thus empowering us to foster authentic bonds with your audience. Con
Media Bodies, a London-based influencer marketing agency, leverages data-driven strategies and scalable solutions to bring your brand to the forefront. Our full-service approach transcends mere vanity metrics, utilising profound data insights to pair up your brand with influencers who deliver authentic ROI. Our unique three-phase campaign optimisation procedure, coupled with cross-platform profici
Célibataire specialises in crafting digital flagship experiences that empower globally aspiring brands to flourish. This is accomplished through a fusion of detailed analysis, meticulous attention to detail, and a steadfast commitment to superiority. Such an approach enables Célibataire's cadre of experts to provide the clarity and strategic acumen vital for our clients' triumph. Enthusiastic abou
Motion 12, a Leeds-based digital agency, excels in crafting user-focused, inventive digital experiences. This agency distinguishes itself through an extensive assortment of services such as digital design, software engineering, motion design plus animation, and performance optimisation. Each service is meticulously customised to manifest clients' digital dreams into reality. Our dynamic and profic
Eighth Day is a Brighton-based design and branding agency renowned for its comprehensive service offerings. We specialise in brand strategy, identity creation and digital solutions, each tailored to engage audiences through meticulously crafted design. As an agency, Eighth Day is dedicated to fostering enduring partnerships, embracing novel challenges and assisting clients across diverse sectors t
Tactic Marketing, your premier destination for superior branding and marketing solutions, houses a team of creative experts devoted to crafting unique strategies. As your go-to marketing resource, we at Tactic Marketing use focused and strategic methodologies to connect with the audience you seek to transform into loyal customers. Harnessing the power of first-rate marketing techniques, we guarant
Kas Andz Marketing Group, a distinguished eCommerce agency, holds a prominent position in London, UK, renowned for its award-winning services. Boasting a rich experience of over three decades, our agency is recognised for its unwavering transparency, forward-thinking strategies, and a client-centric approach. We specialise in offering services such as SEO, email marketing, and PPC, all while ensur
Growthspin is a premier growth marketing agency situated in the heart of London. Our unique selling point at Growthspin is our ability to function as an outsourced 'in-house' growth marketing collaborator, delivering both strategic advice and implementation, guided by seasoned marketer Neha Divanji. We provide adaptable solutions like fractional growth marketing, bespoke paid ad plans, and all-enc
Clear Click, a leading digital marketing agency nestled in the heart of Edinburgh, is dedicated to fuelling substantial growth for businesses. What distinguishes Clear Click from the competition is their holistic approach to unearthing hidden opportunities and crafting personalised marketing strategies aligned with client objectives. These are further amplified through meticulous implementation an
Simpkin Burley is a dynamic branding and design agency nestled in Nottingham, dedicated to aiding enterprises articulate their narrative with precision. Our unique selling point is our nimble design offerings, guaranteeing our clients gain visibility and meet their objectives. We provide an extensive spectrum of services such as brand identity creation, website design, packaging design, and signag
Rozee Digital, a highly-ranked London-based digital marketing agency, excels in delivering bespoke strategies that maximise advertising budgets and reduce customer acquisition expenses, thereby facilitating steady annual business expansion. Our holistic method at Rozee Digital incorporates proficient analytics, precision-targeted ad promotions on various digital platforms, and ongoing optimisation
CWS is a leading digital agency nestled in the heart of Loughborough, Leicestershire. As a dynamic team of innovators, we thrive on crafting solutions and generating transformative impacts for our clientele. Choosing the perfect partner for your pivotal project can be a daunting task. However, at CWS, we possess the knowledge and skills required to assist you in bringing your project to fruition
Positioned in Guildford, UK, UP THERE, DIGITAL is a vibrant digital agency with a global reach. As specialists in digital marketing and website strategy, the agency takes pride in its ability to uplift brands by providing performance-led solutions that reduce stress and promote success. Their distinctive approach intertwines web design and marketing services seamlessly, leading to remarkable resul
Behaviour Digital is a globally-operating, remote digital advertising agency based in the UK, specialising in boosting business growth profitably without the requirement for lengthy contracts. The unique selling proposition of Behaviour Digital lies in their commitment to personalised, data-driven campaigns, meticulously designed to meet the distinct needs of each client, with proficiency in platf
Studiomade, a London-based strategic design and digital agency, excels in assisting businesses to thrive and launch innovative ventures through their expertise in branding, technology, and digital solutions. The agency's distinct mission sets it apart, demonstrating its ability to pivot and excel in a variety of industries. With a unique approach towards developing trailblazing projects such as us
Nerds Agency, a celebrated digital agency situated in London, UK, boasts a wide array of services such as website creation, social media handling, digital marketing strategies, brand crafting, and graphic design solutions. Their dedication to ongoing learning and development sets them apart, keeping them ahead of the curve in industry trends, and ensuring they deliver outstanding results for their
Four regulatory layers shape the work. The CMA's Green Claims Code requires environmental claims to be truthful and accurate, clear and unambiguous, not omit important information, not make broad claims unless justified, reflect the full product lifecycle, and be substantiated with credible evidence. In March 2024 the CMA closed its first major fashion-sector investigation by securing formal undertakings from ASOS, Boohoo and George at Asda, which now have to use specific descriptors like 'organic' or 'recycled' with percentages displayed, document minimum criteria for eco-ranges, audit filter accuracy so only qualifying products surface, and clarify whether accreditations apply to specific products or the whole company. The ASA enforces the CAP Code on consumer-facing advertising, with Rule 11.4 requiring claims to be based on the full product lifecycle and Rule 11.1 requiring a clear basis; in 2025 the ASA ruled against Nike Retail, Superdry and Lacoste for unqualified 'sustainable' claims in paid Google ads, taking the position that 'sustainable' implies no material lifecycle harm and is almost impossible to substantiate without qualification. The Digital Markets, Competition and Consumers Act 2024 came into force on 6 April 2025 and bans drip pricing, tightens was-now claims and gives the CMA direct-fining powers of up to 10% of global turnover, with the CMA opening its first eight investigations and issuing advisory letters to a further 100 businesses on 18 November 2025. The ICO enforces UK GDPR and PECR over data capture and electronic marketing, which sits over every email and SMS lifecycle programme.
- · Named fashion or multi-category retail case studies with category-specific results, ideally spanning at least two trading peaks, rather than recycled consumer-brand showreels
- · Platform fluency on Shopify Plus, Centra or a comparable fashion-grade stack, with a working view on PIM, size-and-fit tooling, returns workflow and the all-in monthly cost of ownership
- · Peak-trading planning discipline: a documented calendar across SS/AW drops, payday, festival, Black Friday-Cyber Monday and gifting, with budget phasing, creative refresh cycles and stock-flow alignment
- · Influencer-programme rigour against ASA and CMA endorsement guidance, with '#ad' disclosure at the start of captions or clearly on-creative, gifting and affiliate flagged, and a documented compliance review step
- · Returns-and-margin-aware ROAS framework rather than platform-reported numbers alone, with contribution margin, MER (Marketing Efficiency Ratio) and net-of-returns ROAS as standard reads
- · Unqualified sustainability copy in the work samples ('sustainable', 'eco-friendly', 'conscious collection', 'green') without lifecycle evidence, percentage disclosure or third-party certification, which now sits inside the CMA and ASA enforcement window
- · No peak-trading plan: a generic always-on media schedule with no view on drop cadence, payday weekends, festival, Black Friday-Cyber Monday or gifting, and no budget phasing tied to the trading calendar
- · Generic ecom playbook with no fashion-cycle awareness, no returns-rate adjustment in the ROAS maths, and no answer on how a 30% return rate flows into net ROAS or contribution margin
- · Influencer rosters relying on '#gifted', '#spon' or end-of-caption hashtags rather than '#ad' at the start of the caption or clearly on-creative, with no documented ASA and CMA compliance review
- · Drip pricing or was-now patterns left in checkout (delivery fees only shown at the final step, struck-through reference prices not actually charged in the prior period) and no answer on the 6 April 2025 DMCC Act rules or the 18 November 2025 CMA guidance
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