Fashion & Retail agencies.
Fashion and retail marketing is the discipline of building demand and distribution for clothing, footwear, accessories and multi-category retail brands across DTC ecommerce, wholesale and high-street channels. The category is distinct because the SS/AW trading calendar shapes every campaign, return rates close to 30% reshape the ROAS calculation, and green-claims advertising faces active CMA and ASA enforcement.
- 284 UK agencies with fashion & retail experience
- Across 30 UK locations
- Reviewed 18 May 2026
The Being Group excels as a strategic consultancy and creative agency headquartered in Sydney. Distinguished by a broad spectrum of services such as strategic consultancy, video production, marketing, branding, learning and development, and web design, the brand stands out. Guided by authenticity, ethical principles, and collaborative problem-solving, it delivers these services. By merging profoun
Skywire, a premier digital strategy agency, is nestled in the heart of London, offering bespoke solutions tailored to luxury, fashion, and lifestyle brands. Offering an unparalleled blend of inventive content, superior ecommerce development and astute growth strategies, Skywire fuels business expansion. This agency continually raises the bar for its clientele, solidifying their industry-leading po
Wildish & Co., a London-based creative studio, differentiates itself by invigorating brands with a distinctive fusion of branding, strategic planning, innovative campaigns, marketing, and digital solutions. They spotlight creativity and teamwork to generate a positive influence. Their dedication to crafting dynamic, captivating brand interactions enables them to metamorphose businesses into unforg
CSI Media, a distinguished web and software development agency, is strategically located in Crewe, Cheshire. Founded in 1998 by a close-knit team of family and friends, it has expanded impressively to a jovial and musically diversified team of 32. Renowned for their congenial approach, CSI Media excels in delivering award-winning, tailor-made digital solutions across a broad range of sectors. Thei
Situated in Stoke On Trent, UK, Aware Digital is a leading Magento eCommerce agency providing full-scale services. Our unique selling point lies in utilising the Adobe Digital Experience suite and Hyvä frontend for Magento 2, optimising high-performance digital experiences that accelerate business growth. Our crew of certified Adobe Commerce experts deliver an all-encompassing array of services, e
Complex Creative, an all-encompassing creative agency in London, excels in promoting digital sustainability and assisting clients to reduce their digital carbon emissions. Their distinguishing attributes include a genuine commitment to transparency and authenticity, eschewing industry norms of inflated promises and deficient delivery. Instead, their focus is on crafting high-performance, low-carbo
As a premier player in eCommerce technical execution, Sellerdeck specialises in the development and upkeep of eCommerce websites, leveraging the power of WooCommerce and Magento platforms. Our journey with you begins from the initial blueprint and progresses through development, culminating in secure, high-speed hosting. Our partnership has been instrumental in the success of countless websites.
KW Marketing, a distinguished digital marketing consultancy, operates from the heart of Exeter and London. Spearheaded by the ingenious Kate Williams, the firm is acclaimed for its data-guided strategies that adeptly turn online traffic into actual sales. Our areas of expertise notably include social media, email marketing, and Google Ads, where we consistently outperform. What sets KW Marketing a
Mitchell & Stones is your committed external marketing ally, purposed for magnetising your ideal audience's attention and escalating their interaction with your business. The agency is anchored on the conviction that extraordinary accomplishments are birthed from robust synergy, innovation, and dynamism, mutually fostered between the firm and its clients. This is why clients are never restrained b
Marketiu, a premier digital marketing agency nestled in the heart of London, boasts over nine years of industry experience. Our expertise lies in devising, executing, and automating advanced online marketing strategies, providing an array of services including social media marketing, Google Ads, content marketing, and email marketing automation. Recognised for our award-winning performance, Market
Phygital, a leading digital production agency headquartered in the UK, excels in crafting distinct immersive experiences that traverse the digital and physical realms. Pioneering a unique blend of technology and creativity, Phygital stands out by delivering unparalleled brand experiences, utilising cutting-edge AI, VR, AR, and digital engagement techniques. Our team, renowned for its proficiency,
The Inter Group (TIG), a leading digital marketing agency, is nestled in the heart of Knaresborough, North Yorkshire. Showcasing a unique blend of media, creativity, technology, and data, we offer a wide range of customised marketing services that breathe life into our clients' visions. TIG, backed by more than half a century of industry experience, has built a formidable reputation, earning the t
Specialising in UX design and .NET web development, GrowCreate is a UK-based digital agency renowned for its exceptional support services available 24/7. Our unique selling point lies in our agile development methodologies, proficiency in managing AWS and Azure cloud platforms, and our commitment to delivering smooth and efficient digital experiences to international brands. As an esteemed Umbraco
Based in Manchester, UK, Socialtrend is a leading digital advertising and social media consultancy delivering innovative solutions globally. Distinguishing itself through a unique approach to digital marketing, Socialtrend employs the latest techniques across a multitude of platforms to amplify brand visibility and interaction. This is evident in their viral campaigns such as the Roast Dinner Wrap
We're not your typical comprehensive digital firm. Our proficiency lies in one area, and we excel at it - Social. Our mission is to bridge the gap between your brand and today's consumer, captivating them where they are most active. We're the agency that blends grand concepts with flawless execution. Our speciality isn't just social media - it involves cultivating brand relationships, creative exe
Chalk & Ward, a renowned UK-based creative agency, has been driving bold and innovative ideas since 1998. Recognised for their strategic precision, they offer unparalleled expertise in branding, marketing, digital creation, and public relations to fuel business expansion. Their unique teamwork-driven approach coupled with sharp strategies have secured them collaborations with some of the most resp
Muve, a Kent-based marketing agency, excels in redefining marketing communications with innovative strategies and teamwork. Its distinctive approach lies in its dedication to creating campaigns that balance creative flair with cost-effectiveness, breathing fresh enthusiasm, profound understanding, and forward-thinking concepts into marketing ventures. The agency's versatile nature is mirrored in i
Situated in the heart of London, Sweans proudly positions itself as a premier web design and eCommerce agency, celebrating over 16 years of industry expertise. Specialising in WordPress, Shopify, and bespoke eCommerce solutions, Sweans is committed to elevating Direct-to-Consumer (D2C) brands. With a global portfolio of more than 3,000 fulfilled clients, Sweans takes immense pride in delivering cu
Bunnyfoot, a premier UX design agency, is situated in the heart of London and Sheffield. Our unique selling point is our evidence-based methodology to enhance customer experiences, utilising over two decades of profound knowledge and a dynamic team with strong roots in psychology and design theory. We provide a comprehensive suite of services, encompassing usability testing, service design, and st
Melody Agency, a premier Amazon advertising agency in London, UK, distinguishes itself with its profound understanding of marketplace dynamics. This expertise has empowered them to generate over US$500 million in sales, whilst maintaining exceptional RoAS and ACoS standards for their clients. Offering a diverse suite of services such as Amazon marketing, EU logistics, data-driven strategies, and c
As a premier creative agency in Nottingham, M360 boasts a rich legacy exceeding three decades. M360 is celebrated for its ingenious branding, unparalleled creativity, and flawless service, infusing brands with vitality via custom-made marketing strategies that align perfectly with each client's individual requirements and objectives. Our proficiency in design, marketing, and digital solutions guar
It Works Media, a Leeds-based SEO agency, is renowned for delivering potent outcomes in the realm of search marketing. The distinctive edge of It Works Media lies in their bespoke approach to diverse marketing services such as Digital PR, SEO, and content marketing. Each strategy is meticulously crafted to align with the specific requirements and objectives of every brand, thereby guaranteeing opt
Barracuda, a prominent digital marketing firm in London, UK, stands out due to its recognised skillset and inventive commercial creativity. It specialises in driving transformative results for its clients through a blend of expert knowledge, extensive experience, and pioneering methods. Barracuda provides an array of services encompassing SEO, paid media, user testing, CRO, analytics and tracking,
LoudLocal, a reputable digital marketing agency headquartered in Kenilworth, Warwickshire, boasts a secondary office in London. Specialising in delivering clear, straightforward digital marketing solutions, this agency is dedicated to addressing the unique requirements of small to medium-sized businesses at a local and global level. With an ethos centred around flexibility, LoudLocal shuns the con
Four regulatory layers shape the work. The CMA's Green Claims Code requires environmental claims to be truthful and accurate, clear and unambiguous, not omit important information, not make broad claims unless justified, reflect the full product lifecycle, and be substantiated with credible evidence. In March 2024 the CMA closed its first major fashion-sector investigation by securing formal undertakings from ASOS, Boohoo and George at Asda, which now have to use specific descriptors like 'organic' or 'recycled' with percentages displayed, document minimum criteria for eco-ranges, audit filter accuracy so only qualifying products surface, and clarify whether accreditations apply to specific products or the whole company. The ASA enforces the CAP Code on consumer-facing advertising, with Rule 11.4 requiring claims to be based on the full product lifecycle and Rule 11.1 requiring a clear basis; in 2025 the ASA ruled against Nike Retail, Superdry and Lacoste for unqualified 'sustainable' claims in paid Google ads, taking the position that 'sustainable' implies no material lifecycle harm and is almost impossible to substantiate without qualification. The Digital Markets, Competition and Consumers Act 2024 came into force on 6 April 2025 and bans drip pricing, tightens was-now claims and gives the CMA direct-fining powers of up to 10% of global turnover, with the CMA opening its first eight investigations and issuing advisory letters to a further 100 businesses on 18 November 2025. The ICO enforces UK GDPR and PECR over data capture and electronic marketing, which sits over every email and SMS lifecycle programme.
- · Named fashion or multi-category retail case studies with category-specific results, ideally spanning at least two trading peaks, rather than recycled consumer-brand showreels
- · Platform fluency on Shopify Plus, Centra or a comparable fashion-grade stack, with a working view on PIM, size-and-fit tooling, returns workflow and the all-in monthly cost of ownership
- · Peak-trading planning discipline: a documented calendar across SS/AW drops, payday, festival, Black Friday-Cyber Monday and gifting, with budget phasing, creative refresh cycles and stock-flow alignment
- · Influencer-programme rigour against ASA and CMA endorsement guidance, with '#ad' disclosure at the start of captions or clearly on-creative, gifting and affiliate flagged, and a documented compliance review step
- · Returns-and-margin-aware ROAS framework rather than platform-reported numbers alone, with contribution margin, MER (Marketing Efficiency Ratio) and net-of-returns ROAS as standard reads
- · Unqualified sustainability copy in the work samples ('sustainable', 'eco-friendly', 'conscious collection', 'green') without lifecycle evidence, percentage disclosure or third-party certification, which now sits inside the CMA and ASA enforcement window
- · No peak-trading plan: a generic always-on media schedule with no view on drop cadence, payday weekends, festival, Black Friday-Cyber Monday or gifting, and no budget phasing tied to the trading calendar
- · Generic ecom playbook with no fashion-cycle awareness, no returns-rate adjustment in the ROAS maths, and no answer on how a 30% return rate flows into net ROAS or contribution margin
- · Influencer rosters relying on '#gifted', '#spon' or end-of-caption hashtags rather than '#ad' at the start of the caption or clearly on-creative, with no documented ASA and CMA compliance review
- · Drip pricing or was-now patterns left in checkout (delivery fees only shown at the final step, struck-through reference prices not actually charged in the prior period) and no answer on the 6 April 2025 DMCC Act rules or the 18 November 2025 CMA guidance
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